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People and Process Solutions!
“Our agency serves as a BSC model for other state and wildlife agencies. We’ve asked Bottom Line to present to our International Wildlife
Manager’s symposium because of our success”.
Duane Stroufe, Director
Arizona Game & Fish
Principles of the Balanced Scorecard
We must first understand that measurement drives behavior and performance. The organization is
an integrated system that cannot be managed by one perspective at a time. It takes managing and measuring at least four perspectives:
Financial, Customer, Internal Processes and Innovation & Learning. Working strategically is more effective than simply applying
more effort.
The Balanced Scorecard conveys and cascades the organization’s strategy clearly from top to bottom. Every measure selected
is an element in the chain of cause and effect relationships that communicates the strategy.
“Alignment is when all employees go to
sleep at night thinking about the same thing as the CEO.”
David Norton
What is a Balanced Scorecard?
A framework of strategic objectives and performance measures A communication and learning
system, not a control system A systematic process to implement and sustain feedback about strategy A series of cause-and-effect
relationships that are mutually reinforcing An alignment of resources to action steps A linkage of rewards to strategic
objectives. Bottom Line is a frequent presenter and keynote speaker of Balanced Scorecard Processes and Applications for the Institute
for International Research. Let us show you how the Balanced Scorecard can impact your Bottom Line from top to bottom.